There are a million websites out there trying to sell something to people. Various techniques
are employed to grab attention. However, if you really want to make a dent, you need to
focus. Many people will not mention it, but there are certain fundamentals which make online
marketing a success:
1. Marketing to people is important. Do not view people as mere stats that need to be
improved through mechanical means
2. So many valuable things come from good quality content. Never compromise on it.
Remember, ‘content is key’
3. Interact with your social media followers. Automated messages to them will not cut it
4. Market research is vital. It will help you optimize your marketing budget while also
increasing your sales. Find your target audience and sell.
5. Pay per click is the short term approach to building traffic to your site. Building natural
traffic will help with sales.
6. Shabby, low-resolution pictures will not attract potential customers to your site. You
need to crank up the volume and spend on good quality images.
7. Size up the competition and leverage their weaknesses. In this way, you could
improve your chances at success.
8. Customer service is vital. Communicating with your target audience will build trust.
9. Try different versions of your web page to see which one customers respond to better.
This is a good way of testing the waters.
10. Nurture relationships and make first-time customers your repeat patrons.
For a successful Digital Marketing Campaign contact us on 055-4884922